Beni Ourain

Characteristic of the nomadic berber tribe, Beni Ourain rugs are one of the most popular Moroccan rug styles that are found around the world, and for good reason. Their natural ivory wool with geometric patterns makes it easy to find a Beni Ourain rug suitable for your home, regardless of your personal interior design style!

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Our Mission

Based in Taroudant, Morocco, our small team of dedicated curators travel extensively around Morocco and beyond Marrakesh souk to find the rarest and most beautiful Moroccan rugs to add to our collection. We are passionate about preserving traditional practices and supporting local artisans by providing them with an opportunity to share their designs with an international audience with rugs woven using ancestral carding, shearing, and dyeing techniques. We go above and beyond to ensure each rug has its own unique character, texture and pattern that may never be replicated again.